New Solar Products for Rural Markets from Philips

The importance of rural markets for corporates is once again highlighted by the plans of Phillips India who are eying the huge and growing rural markets for their new set of products. Also an opportunity for retailiers in rural India to offer a new and utility product to their customers.

PHILIPS SET TO LAUNCH SOLAR PRODUCTS FOR RURAL INDIA
To cater to the rural markets of India, Philips Electronics India is set to launch a range of solar products specifically aimed at rural markets. These include solar and battery powered lanterns, rechargeable and fuel efficient wooden stoves and torches that run without a battery.
The upcoming products would be in the price range of Rs 1000 to Rs 2000. of which the first product would be a Rs 1000 priced solar lantern. This would hit the markets within a month. These would be followed by a range of wooden stoves based on reneable sources of energy.
Source : Hindustan Times – 21st March, 2009